36.4% of people use mobile apps*
> 7 million people download apps for their mobile phones
*Excluding native games
comScore MobiLens UK data, January 2011

Apps

The recent explosion of app stores and increased use of smartphones has brought app consumption to the mainstream. With over two thirds of the UK still using legacy and feature phones, it's important not to exclude this majority from your app development strategy. That's why Incentivated offers app development across all platforms - giving you 100 per cent coverage. Remember, an iPhone app alone is not a mobile strategy, but if that's what is lacking from your mobile strategy, we can deliver it.

Our team of developers is experienced in creating apps for all platforms, including:

appDevPlatforms

But we don't just create apps; Incentivated provides a full-service testing, distribution, and analytics service. Using our in-house Phone Capability Database (PCD), we stringently test our clients' apps across a range of devices for maximum compatibility and reliability. We'll also submit your app to the relevant store, manage the approval process, and most importantly help consumers find it.

To find out more about Incentivated, see our press releases and awards. You can also read more about apps by downloading our Product Summary or by viewing our apps case studies below.

Incentivated is an independent technology company with 10 years' experience operating exclusively in the mobile marketing services sector.

We help our international client base engage with their customers by designing, developing and delivering integrated acquisition, retention (CRM) and transaction (mCommerce) campaigns and services for mobile.

Our proprietary technology and specialist staff are well positioned to help brands, the public sector and charities to develop everything from enterprise messaging (SMS & MMS) through to mobile internet sites, to server side software or handset applications, including web apps, for 'smartphones' and feature-phones.

We also provide strategic, creative and technical advice for the use of mobile by businesses to raise awareness, deliver marketing ROI and provide customer service.